How To Sell Custom T shirts On Amazon? 2023 Guide

Do you want to get into the lucrative business of selling custom t-shirts on Amazon? With over 300 million active users, it’s a great platform for entrepreneurs hoping to make a name for themselves.

However, there are some important steps you’ll need to take in order to be successful. In this article I’ll show you How To Sell Custom T Shirts On Amazon, and highlight some alternatives if Amazon isn’t the right fit for your business.

Let’s get started!

Key Takeaways

  • Setting up an Amazon Seller Account is the first step to selling custom t-shirts on Amazon.
  • Connecting with a reliable Print-On-Demand provider is essential for quality printing and quick turnaround times.
  • Designing unique and high-quality t-shirt prints is crucial to stand out from competitors and drive sales.
  • Optimizing product listings and photos using Amazon SEO best practices and high-quality visuals is important for better visibility and customer engagement.

How to sell custom t shirts on amazon

Sellers eager to tap into Amazon’s vast marketplace often wonder how to best navigate the process.

  1. Starting with the essential step, setting up a dedicated seller account becomes the initial focus. Whether choosing between an Individual or Professional account, understanding the distinction helps in aligning with sales goals.
  2. As design stands at the heart of custom t-shirts, embracing current market trends and innovative design tools ensures that products resonate with potential buyers.
  3. Additionally, effective pricing strategies and collaborating with dependable print-on-demand providers streamline the inventory management process.
  4. Lastly, leveraging Amazon Ads and actively engaging with customer feedback boosts product visibility and trust.

With just these few steps, you’ll have everything set up to start selling custom t-shirts on Amazon!

Register an Amazon Seller Account

Registering an Amazon Seller Account is easy. All you need to do is sign up. To start a POD business on Amazon, simply provide your legal name, address, and email information. You’ll also need to create account details such as a username and password.

Once that’s done, you’re ready to list your merch on Amazon! With custom products available on Amazon POD (Print On Demand), you can easily get started with setting up your shirt business and selling custom t-shirts on the platform.

The best part? You don’t have to worry about stocking or shipping inventory – just design what you want to sell and let Amazon take care of the rest for you!

Get ready to launch your own successful Amazon Seller account!

Connect a Print-On-Demand Provider

Once you’ve created your Amazon Seller Account, connecting a print-on-demand provider is the next step to get your t-shirt business off the ground.

To do this, you need to research providers that can fulfill orders with quality printing and quick turnaround times that meet Amazon Prime standards.

  • You should also look for a provider that offers a wide selection of shirt designs and colors, as well as the ability to customize and personalize designs for customers.
  • When selecting a provider, it’s important to compare their pricing models as well as their shipping options before making a decision so you can be sure you’re getting the best deal for your t-shirt business.
  • Additionally, make sure the provider has an easy method of uploading your designs and ensuring they are printed correctly on each shirt!

With a reliable print-on-demand provider in place, you’ll be ready to start selling custom t-shirts on Amazon in no time!

Design Your T-Shirts

Now that you’ve connected a print-on-demand provider, it’s time to design your t-shirts! It’s important to create designs that will be successful on Amazon.

  • You can start by researching what other merch by Amazon and POD services providers are offering.
  • Look at the shirt designs they have created, as well as customer reviews to determine which ones are most popular.
  • Utilizing Amazon FBA for POD services can provide an easy way to order and ship products without having to manage inventory yourself.
1. ResearchLearn what’s trending in terms of shirt designs and customer reviewsGather insights into what customers want
2. DesignCreate high quality tshirt prints with unique visuals and text contentStand out from competitors and drive sales
3. Optimize ListingLeverage keywords and optimize product listing for better visibility on search engine results pages (SERPs)Drive more traffic, generate leads & increase ROI

With these steps, you’ll be able to successfully launch your custom t-shirts on Amazon with ease!

Get noticed on Amazon

As an Amazon seller, I take several steps to ensure my custom t-shirts get noticed.

  1. First, I optimize my product listings for search by utilizing Amazon SEO best practices.
  2. Second, I add compelling and high-quality photos of the t-shirts that show off their unique designs in the best light.
  3. Third, I promote my listings with paid advertising campaigns targeted at potential customers who might be interested in buying them.
  4. Finally, I create buzz around my products with social media marketing on platforms like Instagram, Twitter, and Facebook.

Do some Amazon SEO

Doing Amazon SEO can help you sell custom t-shirts more effectively. By carefully optimizing your product listings and utilizing the right keywords, you can increase visibility for your clothing on the platform.

  • Sellers utilize Amazon’s POD services to customize their products even further.
  • With a bit of diligent research, you can start up a successful POD business on the platform and earn profits from selling custom t-shirts.

Add compelling product photos

  • Adding high-quality, compelling product photos to your listings can draw customers in and help increase sales.
  • Ensure that each photo showcases the design of the t-shirt. If possible, take multiple shots of the shirt from various angles and include a closeup of any unique details or decorations.
  • As much as possible, use natural lighting and avoid using filters or other editing tools to enhance images. A good image is worth a thousand words!

Promote your t-shirt listings

  • To promote your listings, consider utilizing social media platforms to reach potential buyers. Utilize creative content, influencers, and sponsored posts to increase visibility of your t-shirt listings.
  • Leverage existing relationships with news outlets or celebrities for additional promotion. Join relevant Facebook groups or forums related to custom t-shirts and share your products there as well.
  • Focus on creating a unique selling proposition that will resonate with prospective customers and establish yourself as an authority in the space.

Create buzz with social media marketing

Boost your visibility and create a buzz around your t-shirt listings by leveraging social media marketing!

Social media platforms are powerful tools to effectively reach out to potential customers. Here’s how you can make the most of them:

  • Create an account: Use the same name across all channels for brand recognition.
  • Upload content: Engaging visuals such as photos, videos, and graphics that showcase your products.
  • Connect with followers: Post regularly, respond quickly, and share customer feedback.

With the right social media strategy, you’ll be able to reach more people and increase sales.

Pick a t-shirt fulfillment provider

When it comes to selling custom t-shirts on Amazon, there are a few options for fulfillment providers.

  • Amazon Merch on Demand is a great choice, as it offers an easy way to get your custom designs onto the platform quickly and easily.
  • Fulfillment by Amazon (FBA) is another option – this allows you to store the inventory in one of Amazon’s warehouses, so they can take care of packing and shipping when orders come in.
  • Finally, Printful and Printify are popular services that offer drop-shipping services – these companies make and ship each order as it comes in.
an entrepreneur examining different t-shirt fulfillment providers, with magnifying glass in hand, critically reading and comparing each provider's offerings.

Amazon Merch on Demand

Amazon Merch on Demand is a great way to sell custom t-shirts on Amazon. It’s an easy and cost-effective solution that allows you to create and upload your own designs, and then have the shirts printed and shipped directly to customers.

The process is simple:

  1. first you create your design, submit it for approval, set up pricing, and then launch it onto Amazon.
  2. Once approved, your design will be printed on demand when customers make their purchase.

As the seller, you don’t need to worry about inventory or shipping as this is all handled by Amazon. You just sit back and watch the sales roll in!

With Amazon Merch on Demand, you can easily turn your creative ideas into money-making products with minimal effort.

Fulfillment by Amazon (FBA)

Fulfillment by Amazon (FBA) is an easy way to take the hassle out of selling online, allowing you to focus on growing your business instead of worrying about shipping and inventory. With FBA, Amazon will store, pick, pack, and ship your items directly to customers. Benefits include:

With FBAWithout FBA
ShippingFree 2-day shippingYou must arrange
InventoryAutomated stock mgt.No automated tracking
Customer Service & ReturnsHandled by AmazonHandled by yourself

You can also take advantage of Prime access and drive more sales with increased visibility from organic search results. If you’re looking for a reliable service that makes selling easier and faster than ever before, Fulfillment By Amazon is the perfect choice.


Printful is a popular ecommerce platform that helps businesses create custom apparel and products to sell online. It’s the perfect choice if you’re looking for a hassle-free way to get started selling custom t shirts on Amazon.

  • Printful offers an easy-to-use interface with plenty of features, like design templates, adjustable product settings and more. They also provide reliable shipping services so your customers will always receive their orders quickly and efficiently.
  • With Printful, it’s easy to produce high quality products for a reasonable price – making it the ideal option for entrepreneurs wanting to turn their idea into reality without breaking the bank.

Overall, using Printful is an excellent choice for anyone looking to make money by selling custom t shirts on Amazon.


If you’re looking for an alternative to Printful, then Printify is worth exploring. It’s a print on demand service that connects eCommerce stores with high-quality printing facilities and can deliver custom T-shirts to Amazon customers quickly and affordably.

Here are the key benefits of using Printify:

  • Low cost – With competitive prices, you’ll be able to offer your customers a great deal.
  • Variety – You get access to multiple printing options, such as screen printing and digital direct-to-garment printing so you can find the right fit for your customer needs.
  • Quality – Printify uses only the best materials and prints from top quality printing partners, which ensures your products will look great when they arrive at Amazon.

Overall, if you’re looking for an easy way to start selling custom T-shirts on Amazon, then Printify is definitely worth considering. It provides all the tools and support needed to get started quickly while offering superior quality prints at affordable prices that will keep your customers coming back for more!

Amazon Alternatives

As an alternative to selling custom t-shirts on Amazon, eBay, Etsy, and Walmart can all provide viable selling solutions.

All three platforms have significant reach and can be used for online sales with relative ease.

While each platform has its own distinct advantages and disadvantages, they all offer their own unique benefits when it comes to selling custom t-shirts.

A person selling custom t-shirts on a colorful, diverse collection of online marketplaces with different pricing options


EBay is a great platform to sell custom t-shirts online.

  • The site has been around since 1995 and is one of the most popular online selling platforms.
  • It offers a wide range of options for sellers, including the ability to list items on auction or fixed price basis, and also features different levels of seller accounts that allow access to more advanced tools and services.
  • While eBay does take a commission from sales, it’s worth considering due to its large user base and potential for high exposure.
  • Additionally, eBay provides detailed analytics about your listings so you can track performance over time.

If you want to start selling custom t-shirts on eBay, you’ll need to create an account and choose the type of seller plan that best fits your needs. Once your account is created, you’ll need to upload pictures of your products as well as provide product descriptions before listing them for sale.

With some dedication and hard work, selling custom t-shirts on eBay could be an effective way to make money online!


After exploring how to sell custom t-shirts on eBay, I’m now looking at Etsy as another option.

With Etsy, the process is slightly different than eBay. Before listing your items on Etsy, you first need to create a shop and customize it with photos and graphics that represent your brand.

  • Once that’s done, you can start creating listings for each of your products. It’s important to include high-quality photos and detailed descriptions so customers have all the information they need when deciding whether or not to purchase from your shop.
  • Additionally, if you want to stand out from the competition, consider offering discounts or promotions for new buyers or special orders.
  • Finally, don’t forget about marketing your shop through social media and other channels – this will help ensure more people know about your products!


If you’re looking to get your custom t-shirts out to a wide audience, Walmart is another great option. It offers one of the largest retail footprints in the world and is well respected by many consumers.

Here’s what you need to know:

  • You can create an online store or become an approved supplier for Walmart’s Marketplace site.
  • Your shirts must meet quality standards, including fabric weight and softness, colorfastness and durability.
  • You’ll have access to valuable analytics that can help you track sales and customer feedback.
  • All payments will be made directly from Walmart customers who purchase your products.

With its global reach and trusted brand name, Walmart offers a great opportunity for custom t-shirt sellers looking to expand their business.

Frequently Asked Questions

When choosing material for custom t-shirts, it’s important to consider durability, comfort and cost. Cotton is usually the best option as it’s affordable and comfortable while providing good wearability. For a more premium feel, opt for ring-spun cotton or a poly-cotton blend.

I’ll need to invest in materials, a printer, and shipping supplies. The cost depends on the quality of items I choose.

Have you ever wondered how long it takes to get a custom t-shirt shipped? It all depends on the vendor’s shipping policies, but usually it takes between 2-5 days.

I can expect to make a decent profit from selling custom t-shirts, depending on the cost of production and demand.

I have found that the most effective ways to market custom t-shirts are through online ads, influencer partnerships, and social media outreach.


I’m so glad I took the initiative to learn how to sell custom t-shirts on Amazon. It’s been an interesting journey and I’ve learned a lot along the way.

From picking the right fulfillment provider, to exploring Amazon alternatives, it’s amazing what you can do when you put your mind to it.

The best part is that now I have a successful side hustle selling custom t-shirts – all thanks to my newfound knowledge!

If you have any questions or would like to read more about understanding Amazon’s print on demand service, or how to know ways for running a print on demand business, Kindly drop them at to get help. We’re happy to accompany all of you anytime you need.

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